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Father Christmas – marketing genius

Image by dryfish via Flickr After imbibing several glasses of festive spirit (and surviving Christmas lunch at my children’s school) I started thinking about Father Christmas. Specifically, what makes...

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The Queen vs Seb Coe

As many of us struggle back into work after the Jubilee celebrations we’re now being reminded that it is just 46 days until the start of the London Olympics. And we’ve got Euro 2012 and the Tour de...

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The (marketing) meaning of Christmas

As everyone by now has been reminded by their children/mother, there’s less than a month to Christmas, cueing mass panic and a rush to Amazon. Rather than starting shopping I thought I’d look at the...

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